The 5 strategic questions to design optimal price points and promotions Das Narayandas, Professor at Harvard Business School, recently told me: Pricing is the moment of truth 100% of your ...
Buyer beware Sophisticated pricing strategies are designed and used by the smartest sellers in any industry. Both online and offline. Including, for example, pricing aggregators and price comparison websites: many ...
Using the ‘4 & 9 Framework’ to detect the 20% price increase that no one talked about — and more ‘4 & 9 pricing framework’ illustrated through example insight on ...
We are excited to announce that this week pricing expert Nicola Scirocco has released Pricing INside OUT, a practical, cutting-edge guide on holistic pricing! As the head of global pricing ...
Let me just get started by introducing myself. My name is Fabrizio Fantini, and I am the Founder and CEO of Evo, formerly Evo Pricing. You may be asking yourself ...
April 9, 2019 Pricing: this is an issue any company struggles with, whether it’s big or small. Lots of care, thought, and deliberation is put into your product, so naturally, ...
March 5, 2019 As competition continues to heat up and giants like Amazon gobble up market share, the pressure is mounting on retail executives to find new means of growth. ...
November 20, 2018 Grocery stores are beginning to seek alternatives to pricing battles, the constant struggle to beat competitors’ prices. Small and large grocers alike are striving to master big ...