Why is Pricing Under-Loved and Over-Leveraged?

Thursday, June 4th, 2020
Buyer beware Sophisticated pricing strategies are designed and used by the smartest sellers in any industry. Both online and offline. Including, for example, pricing aggregators and price comparison websites: many ...

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How to Price More Strategically

Thursday, June 4th, 2020
Using the ‘4 & 9 Framework’ to detect the 20% price increase that no one talked about — and more ‘4 & 9 pricing framework’ illustrated through example insight on British wine ...

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Transform your approach to holistic pricing with Pricing INside OUT

Friday, February 14th, 2020
We are excited to announce that this week pricing expert Nicola Scirocco has released Pricing INside OUT, a practical, cutting-edge guide on holistic pricing! As the head of global pricing ...

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