Mobo – Case Study

Friday, November 12th, 2021
Mobo Mexico was growing fast, but the larger footprint coupled with regional economic differences made the simple national pricing strategy increasingly inefficient. Could they further segment locally, using AI? Mobo ...

Read More

Event Network – Case Study

Monday, September 20th, 2021
Event Network is the leading US operator of experiential retail at cultural attractions. Correct pricing is a challenge due to the high seasonality and varied range of unique products to ...

Read More

Decathlon – Case Study

Wednesday, July 14th, 2021
Decathlon is the biggest sporting goods retailer in the world. Regional differences made it difficult to follow the holistic Every Day Low Price strategy while addressing local customer needs with ...

Read More

Dynamic pricing for retail: smart retailers have smart pricing

Tuesday, March 5th, 2019
March 5, 2019 As competition continues to heat up and giants like Amazon gobble up market share, the pressure is mounting on retail executives to find new means of growth. ...

Read More

Evo executives talking at Cambridge University and on #Italia2018 Facebook live marathon

Sunday, March 4th, 2018
March 4, 2018 It's a busy start of the week for Evo CEO Fabrizio Fantini and Partner Marco Palminiello. Tonight (Sunday) Marco will be appearing on the Facebook Live #Italia2018 Election ...

Read More

What is data-driven decision making?

Thursday, May 18th, 2017
May 18, 2017 With the explosive growth in the amount of data being mined, what are companies doing to ensure they can translate this avalanche of information into actionable business ...

Read More