Strengthening our processes, services and team unity for growth
From June 24th- 26th, the Evo Family joined together in person at Lake Iseo. EvoCon 5.0, planned for Iseo in May 2020, was forced to go virtual, so the anticipation had plenty of time to build. Despite our high expectations, this event managed to exceed them.
This was the first time most of the team had met in person in almost two years, and we were thrilled to reconnect. While we had been carefully building and maintaining relationships as a remote workforce, there is something special about seeing each other face-to-face, even socially distanced.
Strategizing for growth
EvoCon 5.1’s focus: scaling.
Despite a rough year in 2020, Evo has hit a time of fast growth, and our team is rising to the challenge. We wanted to take advantage of this time together to build a framework that will set us up for success, no matter how much our team and client list expands.
Scaling means something different for each team. The tech team expanded the QA process to ensure that new clients would get bug-free, operative tools faster. Our Product team found new ways to broaden functionalities. The client and sales teams developed more supportive onboarding while establishing which elements can be effectively automated. Everyone found their individual role in scaling Evo’s impact.
One thing that was made clear to us all during EvoCon: how much each team depends on the others for success.
No team is an island, and scaling requires effective communication across teams. We were able to set practices that will foster this engagement as we grow, expanding beyond weekly Commitment Meetings to integrated, open asynchronous communication.
Evo Family fun: let the good times roll!
Another critical part of preparing to scale: team building! One of Evo’s biggest strengths is our service. We aim to help our clients grow and support them in achieving their KPIs. We will never fulfil that, however, if we do not first develop relationships with each other that allow us to work together seamlessly. So just relaxing, chatting, and having fun was as much a priority: work hard, play hard!
To kick off EvoCon with the right energy, we harnessed our chi with team leader Patrick Lunt and learned to communicate without words. We enjoyed an Italian-style happy hour on a boat tour of the lake. We cooled off with a water gun fight and then finally danced the night away in the open air.
Bonding as an Evo Family
Most important: the casual moments chatting with a team member we previously did not know well. Each of us can name a new friendship forged at EvoCon. Joining the Evo Family is one of the best parts of working for Evo, and EvoCon was an opportunity to enjoy it fully!
Our team has grown significantly since our last in-person EvoCon in 2019, and this was our first opportunity to meet those new team members in real life! We bonded with co-workers on our team, but also people on other teams we may otherwise never cross paths with. We had plenty of time to interact casually with our team members and build stronger bonds around shared interests and friendly rapport not tied to work.
In fact, this is the greatest part of EvoCon: meeting and bonding with people from around the world who are just as passionate about business science and data-driven decision-making as we are. The Evo Family is filled with amazing, smart people who each of us is honoured to work with every day. EvoCon was our opportunity to deepen those relationships.
Bringing the spirit of EvoCon home with us
As impressive as EvoCon 5.1 was, we are even more excited to be back to regular work, implementing the strategies set at EvoCon. Now that planning is done, it’s time for action: a critical Evo value.
Over the following months, we will improve upon these scaling strategies. As Evo transitions into our next phase of growth, we look forward to optimizing further and finding the best way to scale our business—and most importantly, our impact.
Looking forward to EvoCon 6
While Covid-19 restrictions prevented some of our Evo Family from outside of Europe from making the trip to join us, we look forward to hopefully seeing them all next year. We relished the opportunity to bond with all the team members who made the trip this year, but we dearly missed the chance to see our Evo Family members who are farther away.
We are already planning to make EvoCon 6 even more inclusive—and fun! We can’t wait to bond with every single person we missed this year!
As for our scaling goals: we look forward to assessing our progress this time next year. Onwards to EvoCon 6!
About the author
Kaitlin Goodrich is Evo’s main storyteller who helps communicate Evo’s message to the world.
Kaitlin received her BS in International Affairs and Modern Languages at Georgia Tech and then an LLM in International Trade Law from the University of Turin. She worked in Latin America doing education outreach for U.S. binational centers and has since worked as a content writer for international clients.
In her free time, she likes to travel or curl up with a good book.